BWA Launches Suicide Prevention Campaign in Santa Clara County

BWA is proud to announce the launch of our latest project with our partners at Santa Clara Valley Health and Hospital System (SCVHHS) aimed at suicide prevention for middle-aged men.

White men ages 45-65 represent the highest percentage of suicides in Santa Clara County and commit suicide at an alarming rate every year. To reduce these numbers, we produced a series of radio ads that highlight the types of situations that can lead men into depression and thoughts of suicide. The ads direct listeners to a website (www.suicideispreventablescc.org) for more information and resources.

Our goal is to give hope and resources to prevent suicide.