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Better World Advertising News

  • 2021-04-05

    We are excited to announce the launch of the second phase of the Don't Take The Vape awareness campaign in conjunction with the Santa Clara County Behavioral Health Services Department (SCCBHSD) and the Santa Clara County Public...

  • 2021-03-25

    This new phase, boldly titled "This is How I Roll Model", highlights the unique lives and passionate advocacy of all the Spokesmodels. The message is intentionally in the vernacular- "Roll Model"- to emphasize that life goes on after HIV; as well as to acknowledge those who overcome the challenges of living with HIV as role models to their community. The campaign media is running all...

  • 2021-03-25

    Last Friday we celebrated 25 years of being in business. It has been the greatest honor and priviliege to be chosen by a wide range of communities and organizations to partner on prjects that make a difference. Whether it has been to reduce disparities in health, achieve social justice, or work towards environmental sustainability. 

    We are forever grateful to our clients...

  • 2021-01-14

    Better World Advertising (BWA) and the Cuyahoga County Board of Health (CCBH) collaborated on two public health campaigns under an overarching brand to reduce stigma and discrimination around HIV, including for those living with it and communities that have been disportionately...

  • 2020-10-16

    Better World Advertising was pleased to collaborate with the New York State Department of Health, AIDS Institute for the second PrEP Aware Week (Oct 25-31, 2020). This is a wonderful annual HIV prevention effort encouraging people of all races/ethnicities, sexual orientations, and gender identities to learn about PrEP (Pre-Exposure Prophylaxis). The campaign featured eight new...

  • 2020-09-17

    "Whether you are vaping THC, nicotine, or flavorings, those vapes produce other harmful chemicals that are inhaled into your body."  We announce the launch of the "Don't Take The Vape" awareness campaign in conjunction with the Santa Clara County Behavioral Health Services Department (SCCBHSD) and the...

  • 2020-09-07

    To address the deaths and overdoses in Santa Clara County (SCC) Better World Advertising (BWA) partnered with the Santa Clara County Behaviroal Helath Services Department (SCCBHSD) and the Santa Clara County Public Helath Department (SCCPHD) to create the Fentaly Takes Friends public health awareness campaign. In the past eight months Fentanyl deaths were up 200% in SCC from...

  • 2020-09-05

    To address the need for transitional housing among youth and young adults experiencing homelessness in Santa Clara County, the Spare Rooms Change Lives campaign was created. The campaign is a collaboration between Better World Advertising (BWA) and Bill Wilson Center (BWC), with the goal of increasing participation in BWC's LGBTQ Host Homes program. Six ad versions...

  • 2020-06-26

    Better World Advertising (BWA) and the Santa Clara Valley Helalth and Hospital System (SCVHHS) launched a second phase of the We'll Text You Through It campaign to provide a resource for young adults as part of the county's ongoing sucicide prevention efforts. A particular focus of the campaign was to engage the priority population (Santa Clara County residents...

  • 2020-02-25

    The Washington State Health Department launched an HIV treatment awareness and anti-stigma campaign titled I Am Not A Risk on February 25, 2020. This bilingual campaign (English and Spanish) is aimed at people living with HIV (PLWH) and seeks to motivate them to start and maintain treatment. It will educate the masses about the reality of living with HIV, specifically the...

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